fashionstyleway: 2月 2015

Vivetta Ponti was Giorgio Armani’s guest designer of the season, an opportunity that comes with free use of his Teatro Armani space and a spike in exposure.

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2015年2月27日星期五

Aurelie Brisac on Cultivating a Grassroots Strategy in China

Aurelie Brisac

One key to success in the country is relationships with its retail partners.

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Alessio Rossi and Nicole Tiberia on the Power of User-Generated Content

Nicole Tiberia and Alessio Rossi

Brands are now understanding the power of user-generated content and how it can be utilized in visual marketing.

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Lupita Nyong'o's Oscar Gown Found

Lupita Nyong

According to TMZ, the thief called the Web site to tell them where it could be found.

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Birchbox's Katia Beauchamp: Digital a Key Driver

Katia Beauchamp

For Katia Beauchamp, cofounder and co-chief executive officer of Birchbox, digital is a key driver behind her business’s success.

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Christy Turlington's Every Mother Counts Partners With Melvin's Juice Box

All proceeds from sales of the $10 libation will benefit the group which aims to make pregnancy and childbirth safe for mothers around the globe.

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Triumph Puts Fit on Film

The German lingerie firm Triumph is launching its second major campaign focusing on fit, with a film that will bow Monday called “Find the One.”

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Mecca's Marita Burke Talks Digital Strategy

Marita Burke and Dorthy Grouios

When it comes to its digital strategy, Australian retailer Mecca lives by a key concept: adapt or die.

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Iceberg RTW Fall 2015

With his lively fall collection, Alexis Martial portrayed an elegant Seventies aviator.

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Priv’s Take on Personalizing the On-Demand Market

Courtney Jerden

Priv isn’t just another on-demand beauty company hoping to attract an array of consumers strapped for time.

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Kathy O’Brien: The Transformation of Marketing in a Digital World

Kathy O

The growth of digital has transformed the power of marketing from brands to the consumer.

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2015年2月28日星期六

2015年2月27日星期五