DSquared2 Twins on U.S. Tour

NEW YORK — It’s been 20 years since twin brothers Dan and Dean Caten launched their first men’s wear collection. And now — with two decades of experience and $228.6 million in sales under their belts — it’s time for the retail rollout to begin in earnest. In the past few months alone, their company, Dsquared2, has made a splash in the American market, opening three stores in Los Angeles, New York City and Miami. A London flagship — the company’s largest at more than 8,000 square feet — opened two weeks ago in Mayfair. Dsquared2 operates 35 stores around the world in spots as diverse as Abu Dubai, Paris, Hong Kong and Milan. Ten are directly owned and the remainder are franchised or operated with partners. The plan for the future is ambitious, they revealed, with the intent to roll out 10 stores a year for the next five years. “It’s the right moment to do this,” said Dan Caten, sitting in one of the custom-designed chairs at the Dsquared2 store in SoHo, where he and his brother would be hosting an opening cocktail party Monday night. “It took us a while. We practiced and made mistakes in our own water. But

Follow WWD on Twitter or become a fan on Facebook.

Read More...



from WWD » Iconix’s CFO Resigns http://ift.tt/1Et2o8P

via IFTTT