RENT THE RUNWAY BOWS IN CHICAGO: Dressing rooms outfitted with selfie mirrors and iPad minis are just some of the shopping perks that will adorn the new Rent the Runway retail store in Chicago. Opening April 30, the 2,940-square-foot store will be located at 710 North Wabash Avenue in the Gold Coast neighborhood. Jennifer Hyman, ceo and cofounder of RTR, said, “Our goal is to help women to look and feel their best for any occasion, from an important job interview to an exclusive gala.” The boutique will feature more than 300 designers, including Marchesa Notte, Diane von Furstenberg, Cushnie et Ochs, Vera Wang and more. The store will rent everything from dresses, separates and outerwear to jewelry, handbags and sunglasses. For $25, customers can book an individual appointment with a stylist for one-on-one wardrobe expertise. Fitting rooms will have selfie mirrors, to snap photos of your look, and iPad minis where stylists will upload each outfit the guests try on and can add comments for future reference on the RTR online store. In addition to Chicago, Rent the Runway has retail stores in New York City, Las Vegas and Washington.
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