Isaia Opening First U.S. Flagships

Isaia is ready to make its mark on the retail scene. The Italian luxury men’s wear brand is embarking on a store rollout plan that will include the opening of its first two flagships in this country this year. The company operates nine stores around the world. “We started opening stores in 2009,” said Gianluca Isaia, the company’s global chief executive officer and third generation of the family to helm the privately held business. “We opened our first flagship in Milan, then some monobrand stores through…franchise partners in Moscow, Baku [Iran], Saint Petersburg [Russia], Kiev [Ukraine], Hong Kong, Yekaterinburg [Russia] and Macau [China]. Now we’re going to open in Los Angeles in June, Tokyo in July and New York City in September.” Isaia said even though the company was founded in Naples in the Twenties and now sells to more than 230 stores in the U.S., Europe, Canada, the U.K., China, Japan and Russia, he believes this is the right time to expand the retail footprint. “Today, we have a strong position in the market and the brand has found its own identity,” Isaia said, describing the company’s aesthetic as “a mix between tradition and a contemporary way to interpret the Napolitano sartorial positioning

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