2015年4月19日 星期日

The North Face Expands Recycling Program

The North Face is expanding its Clothes the Loop recycling program to all of its retail and outlet stores in the U.S., with the goal of recycling more than 100,000 pounds of apparel and footwear in 2015. The expansion of the program is being conducted in tandem with an in-store and social media campaign to encourage consumers to recycle unwanted apparel and footwear from any brand, in any condition. Clothes the Loop extends the life cycle of apparel and footwear brought in by consumers by giving them a new life through reusing items or reverting them to basic materials used for new product manufacturing. Initially piloted at 10 The North Face retail locations in February 2013, Clothes the Loop will now be available in all 83 of The North Face retail and outlet stores nationwide. According to the U.S. Environmental Protection Agency, an estimated 24 billion pounds of post-consumer textile waste goes to landfills each year, the equivalent of about 70 pounds of textiles per person, accounting for some 5 percent of all space. “We’re committed to creating responsible products, both in how we design them and also in how long they last,” said Adam Mott, director of sustainability for The North Face,

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