Reformation Introducing Low Carb Collection

REFORMATION’S LOW CARB CLOTHES: Reformation, a Los Angeles sportswear company with a high sustainability quotient, is launching a tool called Refscale on Wednesday to coincide with Earth Day. Refscale will use an earth icon on every product page on its Web site and explains exactly what impact each garment has on the environment in terms of carbon dioxide and water. “We count the resources used throughout our supply chain and the life of our clothes, show how it compares to industry standards, and show the total amount saved by purchasing Reformation,” said Yael Aflalo, chief executive officer of Reformation. “It helps us keep our true costs in mind when we make design and business decisions, and motivates us to create better solutions. More importantly, it shows people the total cost of fashion and empowers them to make their own choices.” Aflalo said Reformation tracks the resources used by every purchase and invests in the environment in the form of offsets — in exchange for the emissions and water used by its clothes, the company helps plant forests to naturally capture CO2 from the air and invests in clean water solutions. The company is also introducing the Low Carb Collection on Wednesday, a line

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Ken Downing Hosts Arts & Ideas Panel

FASHION THEATER: Neiman Marcus’ Ken Downing led a lively discussion Monday evening on the world of fashion, managing to garner a steady stream of laughs from attendees. The event, called “Designer As Dramatist—The Intersection of Fashion and Theater,” took place at the Wallis Annenberg Center for the Performing Arts and capped the season for the event space’s Arts & Ideas series. The Downing-led panel took the audience through the careers of designers Zac Posen and Christian Siriano along with mother-daughter models Pat and Anna Cleveland, each giving their perspectives on working in the industry. The Clevelands, featured together as part of Lanvin’s spring campaign, talked about their roles in translating designers’ works on the runway and where they find inspiration. Pat happened to fall into the business after being discovered while walking out of the New York subway and likened the industry to her flying carpet. “It’s always saved me and I’ve always said thank god for fashion because where else would I be,” she told Downing. The conversation throughout the evening also wound its way through the intricacies of the fashion business. Posen, who designs 18 seasons annually across multiple brands, equated his job pleasing editors, customers and retailers to walking a

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